Paris 2024 Olympic and Paralympic Games
Project Breakdown
We collaborated with OMEGA on their Olympic and Paralympic sponsorship campaign to produce a standout commercial in preparation for the games. Shot over seven days in Barcelona, it began with footage captured in Paris. Our advanced pre-production pipeline, SIMUL8, meticulously planned and integrated these shots using Bolt-X. To ensure every detail was perfect, we provided technical layouts of each setup for the Heads of Departments to review, including precise props, set positioning, and tailored lighting plans.
The repeatable motion of Bolt-X was then used to create incredibly realistic scaling effects, showcasing athletes competing in various Olympic activities at both miniature and maximum sizes against the beautiful European scenery. Our streamlined approach to this project eliminated the need for a 3D Operator on set. Instead, our skilled Bolt-X Operator utilised SIMUL8 to make any necessary adjustments during the lineup process, resulting in an efficiently run and visually stunning commercial production.